A person being 'too busy' can never be true, as we can only find our own meaning in our own time for the things that are really important to us. We humans are building our own world with reasonable explanations in the age of overloaded information, where multitude of information sources rife with misinformation and lead us to make erroneous assumptions about human nature affecting our day to day decision makings. It is obvious that the great enemy of the truth is myth, persistent, persuasive and unrealistic world and very often the moralizing fables that are sometimes the reason of myth stories and building the concept of extremely interesting stories that make it more influential and impactful, as we start believing in those realities which never existed or have ever experienced by anyone. Yaa all these fables remains part of our childhood and then we grow up started questioning, finding reasons or explanations or the fact of life, sometimes we can say 'life is full of commonly believed myths and people’s behavior is often guided by those truisms'. For instance, the Greeks believed that after death, a soul went on a journey to a place called the Underworld (which they called Hades).When someone died in Ancient Greece, they would be washed. A coin would be placed in their mouth, to pay the ferrymen who took the dead across the rivers in the different parts of the Underworld. When the Greeks conquered Egypt, they adopted the Egyptian tradition of mummification. They used simple boxes for burying their dead or the deceased would be burned, and their ashes buried in a special pot, all these mythologies are real practices. Ancient god's, goddess, demigods, heroes, the terrifying monsters and creatures they all are living legends in the word beliefs and we see them all as mortal legends, in the life of immortal human beings, how can we forget all those exciting amazing and never to cross question stories of our childhood. Myth and fact are the flip sides of coin and we take stand on that side which we should like to flip. World in which we are living today and the world which has already passed puts a big difference, as we don't know these traditional explanation of natural or social phenomenon or supernatural beings or events does that really make any difference in the present world or just take a stand only if the fact is proved. Myths have their own world of fantasy but these fantasy now a days ends into misconception and a false belief facts leading to broading the horizon. We surely know that we should not touch fire, not touch live wire and so many other nots as these things are fact band and facts come from experience and education not by preassumed perceptions in life.
Sunday, March 5, 2017
Tuesday, February 7, 2017
Social media campaign are not traditional campaign.
Rollercoaster month of election has arrived with lot of buzz in the town where all political parties are putting their best foot forward to get maximum votes for seats and engaging candidates with the public to portray a positive image publically is at its peak. Where so many channels are available, we choose the best channel to showcase a brilliant and planned strategy for a campaign success and today a strong team, a day today plan and candidate fluency are most important for any successful campaigning. The public seeks through TV, radio, direct mail marketing, word of mouth marketing, the press and social media about the propaganda, manifesto, slogans of the party. In traditional campaigning we purchase required ad space and in turn public can off by switching off the TV or radio or averting your gaze from billboards i.e. the traditional approach of informing and converting does not work anymore now because public want more than just presence they want engagement, although it definitely has wider lead number but campaigning should be more direct and stand a better chance at conversations which social media offers free of cost. Barack Obama used social media effectively in the 2008 elections to reach out to young voters and gained presidential honour. The ballot boxes speak to the successful implementation of the campaign as in 2014 lok sabha dangal high voltage slogans like 'Ab ki baar Modi sarkar' to 'Acche din ane wale hai' ran a marathon election campaign on social media for Narendra Modi. The percentage is now tipping in favor of social media as it is totally different from traditional method, by being more interactive where you constantly garner audiences feedback and it does not just include facebook, youtube and twitter but also goes beyond to encompass thousands of blogs, vlogs, vine. Outcomes sum total the responses in present world as Social media campaign are not traditional campaign but are effective and efficient in two way communication.
Tuesday, January 31, 2017
Fairytale
Every girl dreams of being a princess in a fairytale of world and to be a damsel in distress. Time slows down when you look into the sky, stars twinkle like a shining diamonds, glittering our eyes and leaves us in a fairytale dream of a princess who hold her desires in her dreams. We never know whom we gonna meet up -how, when, where, why, it must have been planned either to give you happiness or lesson, sometimes hoping for the best is the only answer we give to our distracted mind. Waiting for something is a waste of time, we should live in present, give our best in living it, feel the magic in the air dont expect anything from the future as you may never know that the part you lived in present can define your future. Sparkle with sunshine, bloom with the flowing winds, dance on mysterious tunes, may be you lived your best part. Faries of our life is nobody, but if we keep positivity with us, believe in ourself then we got a smile that takes us to another planet. Fairytales are beautiful imagination and to be a part of fairytale is a dream come true but we can change our live into a fairytale.
Wednesday, January 25, 2017
Gaming app and its effect on students and teenagers.
The idea of using gaming applications in virtual environment generally influences offline behavior, attitude, perceptions of teenagers and their ability to freely explore into viewpoint of 'being in someone else shoes', foaming a strong association between the games character representation and their own identity.
Originally, synonym for gaming was gambling which today do not involve any sense in gaming applications further with the introduction of technology teens preferred playing games on mobiles and happily slouching on the sofa becoming couch potatoes and upsetting their health and parents. Gaming on mobile apps have led big business, exposing students personality into dilemma of thoughts as all teenagers are gaming for two or more hours per day, spending more time at home and less time out socialising but hpothically the gaming applications plus side can be shown in motivational skills, problem solving, strategic thinking, escape from stress, bullying, discontentment but 'how much is too much' for the overall well beings of teenagers that rises to hinder their social development, physicology, sleep, mental health and school performances. The gaming app craze swept over the entire world with the biggest applications like Candy Crush Sage, Clash Royals, Draw Something and beating them all, a free-to-play-location-based Pokemon Go launched recently appears to be in almost every part of the world. A user has to capture, train, and battle around outdoors searching for our very own Pikachu, Charizards and magical anime creatures with special powers gaming alive fantasy in very real way. Tragically playing games on digital platform sparks many teenage tragic incidents which drives brutality into the fantasy world and this trend shows no sign of stopping as the games viral popularity hasn't always been for the best.
Monday, January 9, 2017
Evil EVE
Women's safety always top the list in social concern issues but in a male dominated society of India men grow up in an environment where women are treated as second class citizen and it is tuff to maintain safety for women's in such society. A shameful New Year eve turn into a nightmare on MG road and Brigade road in Bangalore recently ended with sexual violence against women. It was very disturbing to see women in such helpless situation, slamming authorities actions to control crime against women into question. Despite failure to be overlooked controversial remarks coming from Home Minister G. Parameshwara showcases mindset of a hi-tech globalised metropolis. Waiting to be molested or being helped during molestation should not be required, it's high time stand up against such crimes, throw back 'illetrate coward men' with an action, give them what they deserve the best. Be fearless, alert, reactive and fightback with best self defence as women's are not inferior to men, they have full potential to safeguard themselves. What we need is to change the mindset of the people, start educating children from young ages to respect women, take a stand against disrespectful action. Ask people to stop victim shaming and victim blaming inspite punish those who are committing such heinous crimes. We can change the situation only when we come together as a society and make a collective decision to stop sexual harassment.
Thursday, January 5, 2017
Everything You Do
It happens to all of us that we put our imagination forward and live a carefree life in our dreams then suddenly a loud noise wakes us up to pull ourselves silently into the real world and leaving the perfect dream in mid. With a glimpse of unreal world, the reality says knowing yourself is the everything you can do to open all the locked doors and do the best for yourself. We chase a never ending race of our desires, on a life track where we don't pause to see the path we are following, is it compatible enough to our interest or not. In life many people surrounds us, share their experience thoughts with us, but we should follow our heart, our inner voice our gut feeling and clean up all the doubts in our mind, give an instinct a chance to showcase it's power as it is a belief that 'everything happens for a reason', no preacher, no teacher, no parent, no friend can teach you anything, it is your take on every deeds. Discovering our hidden talent and a continuous fight with our brain sometimes take a longtime but at the end brings a huge satisfaction to our heart. To sum up in this world of negativity a ray of hope and light helps in living life to the fullest. No matter where we go, whatever we think, whoever disturbs us, we should be clear and defined in our goals, never let others to lead your life, turn up your thoughts and desires to pave a way as everything you do defines yourself completely externally and internally.